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The Equifin management team has more than 100 person-years of combined experience in executing and managing auditing and accounting services, applying tried-and-tested methodologies and practices.
Our directors have extensive experience managing a range of projects, and we intend to utilise these skills to our clients' benefit.
Equifin can draw on a pool of professionals, including Chartered and Professional Accountants, Registered Auditors, and Taxation experts, to ensure we provide the required multidisciplinary approach to all related professional assignments.
About Us
Equifin Incorporated is an audit and accounting firm with offices in Pretoria. We differentiate ourselves in auditing, accounting, and taxation services by a strong awareness of our role in the success of our clients, our employees, and society.
We live by the values that will transform society and business, incorporating the principles of excellence and uplift into our corporate structure and training and development policy.
This passion gives us fresh energy that drives our vision to be a leading firm in a country that is actualising its exhilarating economic and human potential. Equifin was formally established in 2000 when three of the eight partners pooled resources and experience. Since then, Equifin has grown into a highly successful company, providing a diverse range of integrated services to our clients.
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We have broad, in-depth knowledge and experience in our field, and we deliver our services to a consistently high professional standard.
We approach each of our clients with the level of individual attention and personalised service that few financial and business consultancies can match.
We consult with you to understand your entity’s business needs and tailor a solution to your specific requirements.




We are
focussed on
ADDING VALUE
Relationships

The foundation of all work done for our clients starts with a personal relationship with each and every client.
Driven

We are driven, proactive, and focused on the future of our clients. But we do it NOW. From there, our positioning statement:
the future - now




Growth

We work with our clients to help them grow and develop.


Advice

Our company is managed by forward thinking leaders with a vision. We firmly believe that every client is entitled to base their decisions on accurate information, along with having sound and effective advice.


Informed

We pride ourselves on delivering accurate and relevant information to our clients when and how they need it.


Proactive
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Anticipating any potential problems, creatively offering timely solutions.
Our Team
At the heart of our firm is a dedicated team to guide clients and colleagues with vision, integrity, and expertise.
They bring together years of experience, diverse skills, and a shared commitment to excellence.
Directors
With strong leadership, we continue to build a culture of trust, innovation, and accountability - ensuring that every decision we make supports both the long-term growth of our clients and the sustainable success of our firm.
Gallery

Our firm is associated with The Core Group, an association of independent professionals.
We are independent but practice in association with one another, utilising The Core Service Companies to empower us to render a wide variety of specialised services to local clients.
Although all are associated under The Core Group identity, we remain independent and in control of our own firm regarding ownership and management.
Being Core Associated, we have access to:
126
Branches nationwide
397
Specialists in all areas
1 716
Employees securing capacity
30 058
Content clients
the future - now
Other Affiliates

Your gateway to excellence in professional advisory services.
Driven by knowledge.
Backed by experience.
Power in partnership, strength in unity.
Committed to quality, governed by integrity.
Our Values

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We are leaders in both our industry and our local communities.
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We operate with a sense of urgency and discipline.
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We do the right thing all of the time.
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We are responsible for our impact on the environment.

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We are the owners of our actions and decisions.
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We share our views and ideas openly.

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We are passionate about delivering an exceptional stakeholder experience.
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We are team players in everything we do.

There is a critical need for alignment between personal and organisational values, as mistakes can occur when misalignment exists.

Our Vision
Our VISION defines the way our organisation will look in the FUTURE.

The FUTURE - To be seen and experienced as Globally Trusted Professionals.
Global
Inspires us to grow/expand.
Trusted
Inspires us to build trusting relationships with all our stakeholders based on honesty, efficiency, accountability, and mutual respect.
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Stakeholders
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All entities that can affect or be affected by the organisation's actions, objectives and policies.
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They are our creditors, member firm directors, service company directors, employees, government (and its agencies), owners (shareholders), suppliers, unions, and the community from which the business draws its resources.
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Professional
Inspires all of us to deliver a quality service/product in a manner as defined by our stakeholders.
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It does not refer to professional bodies or professional career types. It relates to HOW we interact with our stakeholders.
Vision is a long-term view describing the goals of the organisation.
Our vision statement helps to drive decisions and goals in our company.

Our Mission
Our MISSION defines our purpose and why we exist.

We CREATE diverse solutions that increase our stakeholders' profits, business value, and personal wealth.
We do this through a single, CORE relationship – NOW.
Create
We develop services through a continuous process, leaving something behind, and are accountable for what we create.
Divers
Many, various, unlimited.
Solutions
Plural, services, answers, actions, products.
Stakeholders
Everybody is affected by our business operations. (suppliers, clients, staff, SARS, the community, etc.)
Single
One.
CORE
Reiterate the brand name, central, nucleus, pivot point.
Relationship
The emotional link between two or more parties.
Our mission statement provides the details of what is done and answers the question:
“How do we do what we do?”.

Our Workplace Behaviour

Working with me (or any of my colleagues) as a firm representative, you can expect the following:
Honesty:
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I do not lie.
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I share my views and ideas without the fear of prejudice and without disrespecting the opinions and rights of others.
Efficiency:
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I stick to deadlines.
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I have a clean and neat desk.
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I return a stakeholder’s call/email/SMS within 24 hours.
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I complete tasks that are allocated to me.
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I prepare properly for formal interactions with stakeholders.
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I proactively follow up on outstanding tasks and assignments.
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I update my skills and knowledge to remain not only relevant but abreast.
Mutual respect for all stakeholders
At the office:
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I am on time.
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I park in my allocated parking space.
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I greet my colleagues.
In meetings:
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I allow others the freedom to express themselves without interrupting them.
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I focus on the agenda at hand and do not communicate with external parties.
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I do not do any other work that is outside the scope of the meeting.
In general:
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I do not use gestures, language, or crude and disrespectful comments.
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I conserve firm and natural resources and limit wastage.
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I dress in a manner that is equal to what is professionally expected by my stakeholders.
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I use proper language when communicating with my stakeholders.
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I use a tone of voice that is acceptable to all my stakeholders.
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I empower and guide. I do not reprimand and belittle stakeholders in public or behind closed doors.
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I do not use intimidating behaviour, like slamming doors and throwing objects.
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I trust my stakeholders. I do not excessively and unreasonably monitor their responsibilities.
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I address a conflict situation with the party concerned in a professional manner that is equal to those above before approaching a third party.
Accountability Statement
I am accountable for all my actions. I will take corrective measures before the deadline if I cannot deliver on my commitment to the Workplace Behaviour Statement.
I will communicate this to the relevant stakeholders within a timeframe that is acceptable to them.

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